Instilling a Culture of Accountability

When I am asked by coaching clients about howto feedback, embody a willingness to face
to instill a culture of accountability, questions popproblems, taking ownership, problem solving, and
into my mind related to the kind of culture thatproactive follow-up. Actively engaged employees
exists without it. When accountability is at issue, itthrive on being measured; they embody
almost always suggests that the culture is notaccountability, while actively disengaged
committed to high performance. Commitment andemployees shy away from accountability because
alignment around shared beliefs is critical tothey truly do not want to be measured.
success and sustainability in an organization. WhenIn the book Journey to the Emerald City, Authors
Managers are not accountable by their seniorRoger Connors and Tom Smith outline the means
leaders, it sends a message down the org chart,to create a culture of accountability. Their
either directly or indirectly, that a lack ofmethodology, which can be used for any culture
accountability is acceptable. Employees perceivechange, consists of the following steps:
this and mirror what they see. It's one of the1. Define clear results within your organization
reasons why senior leaders need to not only be2. Define the actions required to achieve the
aligned themselves, but need to act and speakresults
consistently so that employees across the3. Identify the beliefs that produce these actions
organization understand what the expected level4. Create experiences that instill the right beliefs
of performance is for everyone. Particularly in thisThe book gives a lot more details, checklists, and
challenging economy, employees want more thantools to lead a group through these steps. This
ever to understand what is expected of them;important work is best done when employees are
want to be rewarded for delivering on thoseinvited to commit to the results they are
expectations and want to stay in organizationsexpected to achieve and they understand the
that give them the chance to contribute in alinkage between the evaluation of their
meaningful way.performance and associated consequences of not
For leadership to instill accountability, start early tomeeting to the standard. Since all employees
establish the standards. This needs to happenwould be held to the same objectives, it invokes
before problems occur and it involves being opena universal appreciation of what needs to be done.